Brevo review

Email, SMS and marketing automation priced by sends, not contacts
No user reviews yet · #1 of 2 in Email Marketing · Last reviewed October 31, 2026 · Is this your company? Claim it
★ #1 in Email Marketing★ Best value★ Best support★ Free planWebiOSAndroidFreemium · SubscriptionAPI
85/100
Try it free ↗free plan available · paid plans from $9/mo · opens brevo.com
Starting price$9/mo
Free planYes
Free trialNone
Best fit1–100 users
DeploymentCloud / SaaS, iOS app
HeadquartersParis, France

Bottom line

Brevo is the best-value email marketing platform for businesses with a large list and modest send volume, because it charges by emails sent rather than contacts stored. It also bundles SMS, WhatsApp, live chat, transactional email and a simple CRM, which few rivals do at this price. The editor and templates are a step behind Mailchimp, and the free plan's 300-a-day cap makes campaigns slow, but for most small businesses the economics win.

Choose Brevo ifbusinesses with 10,000+ contacts who send a few campaigns a month, or companies that want email, SMS, WhatsApp and transactional messages on one account.
Look elsewhere ifteams that want the most polished templates and design tools, or high-volume daily senders on the free plan.
Try it free ↗free plan available · paid plans from $9/mo · opens brevo.comCompare with Mailchimp

What is Brevo?

Brevo (formerly Sendinblue) bundles email campaigns, marketing automation, transactional email, SMS and a light CRM. Plans are priced by monthly email volume rather than contact count, so large lists stay affordable. The free plan sends 300 emails a day with unlimited contacts.

Who it's for

  • Businesses with 10,000+ contacts who send a few campaigns a month
  • Companies that want email, SMS, WhatsApp and transactional messages on one account
  • Ecommerce stores on WooCommerce, PrestaShop or Magento

Who should look elsewhere

  • Teams that want the most polished templates and design tools
  • High-volume daily senders on the free plan
  • Marketers who need deep ecommerce analytics and predictive segmentation

Typical uses

  • Newsletters to a large contact base at low cost
  • Transactional email (order confirmations, password resets) via SMTP or API
  • SMS and WhatsApp campaigns alongside email
  • Simple sales CRM and deal pipeline for small teams

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